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Growth Marketing Lead

Accenture

This is a Contract position in Surrey, BC posted November 22, 2022.

We Are Innovation Growth Studio’s, a global Accenture capability made up of product mavericks, technology mavens, and growth hackers.

Featuring product owners, designers and technologists alongside commercial and operational strategists, our multi-disciplinary pod helps clients find, capture, and defend their next great opportunity in weeks, not months.

Our ethos is to build in the real world and not in the proverbial ‘corporate basement’ – away from the ideation valley of death.

We build, test, iterate, and scale with the only people who matter – real customers.

We are at the forefront of applying cutting-edge innovation to drive business outcomes.You’ll work on innovative growth projects with colleaguesto drive collaboration from strategy through to implementation.

You will be using the latest technologies with clients to help them get to the next level.

You Are To collaborate on multidisciplinary teams to deliver on ambitious growth projects in a fast base environment.

Our team has a hands-on mentality and set up, from leadership to juniors everyone is expecting to get involved in growth strategies execution.

We are hiring aT-shaped marketerwith advanced hands-on experience driving digital growth to join our Growth Marketing team.

In this role you’ll be working on new products we are building.

Responsibilities:
• Analyze clients’ challenges and proposed solutions and advise on the best marketing strategies, channels and tools for web and mobile.

• Propose and develop product-led growth hacks and strategies.

• Develop value propositions, inform pricing, positioning and define go-to-market strategies.

• Plan, budget and execute across the entire marketing funnel to drive acquisition, conversion and retention.

• Manage planning, execution, and optimisation of all paidadvertising campaigns across all social channels for web and mobile.

• Inform and optimize product messaging.

• Apply digital marketing skills for both B2C & B2B, including SEO, Display, PPC, Social, CRO and Analytics.

• Apply a wide range of analytics, marketing and automation tools based on the business needs, such as Google Analytics, TGM, and Zapieretc.

• Define, execute, analyse, and optimize A/B and multi-variant tests
• Coach and transfer skills to other members of the team.