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Jumbleberry: Senior Advertising Copywriter


This is a Contract position in Montreal, QC posted February 21, 2021.

Senior Advertising CopywriterReports to: Head of Growth Who We AreJumbleberry is one of the leading Performance Marketing companies worldwide.

We help inventive consumer-driven brands with customer acquisition in paid media channels at scale.

Our business model is unique because we only charge our clients a predetermined, fixed CPA (commission) for every customer we help them acquire.

Beyond our model, we provide our clients with a best-in-class managed service, composed of bright people, scalable processes and technology solutions that drive revenue.

The OpportunityThe Carousel team is looking for an Advertising Copywriter with digital marketing experience to join our rapidly growing team at Jumbleberry.

In this role, you will have the opportunity to produce content for some of the fastest-growing brands in the DTC space.

If you are passionate about creating highly evocative, eloquent and influential copy while working with an awesome team that is committed to growth, learning and excellence, this opportunity is perfect for you.

Job PurposeWorking with the Growth and Sales teams, you will contribute to the success of campaigns by developing compelling sales copy that focuses on direct response marketing techniques and eCommerce audiences in the health and beauty verticals.

Requiring a deep understanding of the ongoing changes of online consumer behaviour, your copy will convert online shoppers into buyers through informative, creative, and dynamic product content.

Adaptable and able to quickly refine content based on feedback, you will effortlessly handle high-volumes daily and multiple projects while delivering quality copy.

Duties and ResponsibilitiesProduce and edit compelling written content optimized for digital formats, such as paid media/social ads, web, email, SMSDevelop compelling headlines, hooks and advertising messages that convey the objectives for the campaign while speaking appropriately to the target audienceCollaborate with internal team members to develop creative concepts, tactics and copy in line with client style, voice and messaging and with a keyword strategyWrite in multiple styles, tones and formats as required by client style and prospect personas including landing and presell pages, static and video ads, PDP pages, short and long-form blogs, press release and case studiesDistill complex product terminology into clear, simple language that customers will understand and connect withLeverage strategic research and data from internal team to target buyer persona and draft powerful copy to trigger emotions and drive actionDeliver high quality and timely content while maintaining the company’s creative standardsReview and edit content pieces from external writers, follow-up on completion of work, and ensure writing pieces adhere to overall strategyEnsure compliance with law (e.G.

copyright and data protection)Stay up-to-date with industry news and developmentsQualifications and Skills4-7 years prior experience as a copywriter with digital marketing or direct response background, experience working with premium brands in the beauty, health or CPG space preferredMust have experience writing copy for advertisementsProven experience producing high-quality copy for ecommerce sites, social ads, or other web assetsDemonstrate impeccable attention to detail, excellent grammar, perfect punctuation and top-notch copywriting skillsFluency in speaking and writing in English a mustMust be able to work with and assist with strategy and brainstorm sessionsExperience at an advertising agency is a plusEcommerce experience is also a plusA strong understanding of digital marketing best practices, including SEO, email marketing, blog, social media, paid media, etc.Knowledge in crafting, developing, storytelling, and executing product copy, content related deliverables for existing and launching of new productsAbility to think and act both strategically and tacticallyA tenacious self-starter with a passion for effective communicationsHighly organized and strong project management skillsStrong time management skills with the ability to manage tight timelinesEnjoys being part of a fast-paced entrepreneurial team that makes it happenKnowledge of HTML / CSS a bonusBachelor’s degree in a relevant field such as communications, marketing, or journalism a bonusWhy People Love Working at Jumbleberry COVID-19 hiring update: We have become a remote-first workforceBe it online or in person, you will work with smart, driven and fun-loving people in a culture that celebrates growth, collaboration and transparency in our performance business.

When we do get together, it’s at our head office located in Liberty Village Toronto.

Jumbleberry’s open-plan office is a thriving and energetic environment that we use for collaboration, coordination and catching up with each other.

Dedicated to our team and to providing a healthy work-life balance, we offer: Flexible health benefit plans to suit your needs and lifestyleMatching GRSP programRemote working conditions and relaxed dress code when in officeLearning and development opportunitiesEmployee Recognition programsFrequent social and philanthropic events In-office video games, Ping Pong table, board games, and lots of puzzles Loads of snacks, coffee, and drinks when in-office to keep you energized throughout the day